I dont think they can compete.
The big Uk and Aussie books will enter the market, and offer greater variety of lines on US sports.
Players will realise they have the option of polite efficient customer service.
That their cash is safe (at least with the big established books)
and that the book is run to serve their needs rather than the ego of the owner
The big Uk and Aussie books will enter the market, and offer greater variety of lines on US sports.
Players will realise they have the option of polite efficient customer service.
That their cash is safe (at least with the big established books)
and that the book is run to serve their needs rather than the ego of the owner