Megan Thee Stallion Partners with Fanatics Sportsbook
Megan Thee Stallion has joined forces with Fanatics Sportsbook to help the company launch the start of the new NBA season. It's a massive crossover of sports entertainment and celebrity culture as Fanatics continues expanding its brand presence in professional leagues.
The partnership was revealed through an official promotional video, which featured the Houston-born rapper wearing a custom Dallas Mavericks jersey. It caught fans' attention for more than just its design.
The artist has been romantically linked to Mavericks shooting guard Klay Thompson for several months, making the jersey an unmistakable nod to her personal life and the campaign's timing. Fanatics Sportsbook, which has recently increased its partnerships with high-profile athletes and influencers, aims to attract both basketball fans and pop culture audiences to take advantage of Fanatics promo codes.
This collaboration is timely, as Fanatics Sportsbook is expanding its presence in the US betting market after having expanded across several states throughout 2024. The sportsbook is looking to tap into Megan's global influence to reach new audiences by aligning with one of hip-hop's biggest names.
The campaign clip blends music, sports, and lifestyle brand elements to establish the alliance as both a promotional campaign and a cultural statement before the opening week of the NBA.
Megan Thee Stallion and Klay Thompson Make Relationship Courtside Official
Adding to the buzz around the partnership, Megan Thee Stallion and Klay Thompson made a public appearance together at a Dallas Mavericks preseason game in Los Angeles. The three-time Grammy Award winner was seen courtside alongside Thompson's mother, Julie Thompson, suggesting that the couple's relationship has taken a serious turn.
Megan wore a white tank top, denim jeans, and stiletto heels, while Julie opted for a green blazer and black pants.
The couple, who officially went public over the summer, have since been frequently spotted together. Their relationship first surfaced in June when Megan posted a photo series by a pool, with Thompson subtly appearing in the background.
A month later, Thompson confirmed the speculation by sharing a photo kissing the "WAP" rapper on Instagram, which quickly went viral among fans.
Thompson has since publicly supported Megan's philanthropic work, attending her Pete & Thompson Foundation charity gala earlier this year. The two have been seen enjoying fishing trips, gym workouts, and intimate dinners, appearing inseparable in recent months.
Thompson is now in his second season with the Mavericks after a 13-year tenure with the Golden State Warriors.
