They have done a good job putting it in the broadcast here and there, but I think they need to go full out with it. They need to bring the broadcasts to a point where they are unique compared to the other products out there.
I would love it if they provided a ticker with updates on live betting all through the game, along with updates on how prop betting is going. Also, they should train their broadcasters to throw betting stats into their dialogue even more than they do now. I think the public would be more interested in a stats driven broadcast than the traditional breaking down of plays for players that haven't made the big leagues. Make it a gambling show within a football game. That would definitely set it apart from other leagues, and improve their chances of survival.
I would love it if they provided a ticker with updates on live betting all through the game, along with updates on how prop betting is going. Also, they should train their broadcasters to throw betting stats into their dialogue even more than they do now. I think the public would be more interested in a stats driven broadcast than the traditional breaking down of plays for players that haven't made the big leagues. Make it a gambling show within a football game. That would definitely set it apart from other leagues, and improve their chances of survival.