Indiana Pacers star Paul George changed his uniform number from 24 to 13 (think "PG-13") before his recent injury.
Mr KLC
BARRELED IN @ SBR!
12-19-07
31097
#2
Paul George: "I have always liked the number 24, a big part of that was because I idolised Kobe. But I'm ready to start my own legacy with my own number. The whole thing behind PG-13 is about coming into my own."
Translation: I saw a great marketing tool to get more attention, and sell more jerseys, and I took it. Can't wait for even more commercials now either. Forget that old guy,Kobe!