BetMGM Brings Wheel of Fortune Online Casino to Ontario Market

BetMGM, one of our best sports betting sites, is expanding the reach of its “Wheel of Fortune” online casino brand past just New Jersey with an announcement this week that the estimated 1,600-game catalog is coming to the Ontario legal iGaming market. The Wheel of Fortune menu includes slots, progressive jackpots and table games, with intentions to introduce new titles regularly.

Wheel of Fortune has been a wildly successful iGaming option in the New Jersey online casino since March 2023.

Real-money online casino customers in Ontario can now download the Wheel of Fortune casino app at the App Store for iOS users and Google Play Store for Android users. The platform can also be downloaded for desktop via your favorite internet browser.

Matt Prevost, BetMGM's chief revenue officer, said of the Ontario online casino launch, "Bringing Wheel of Fortune Casino to Ontario is a part of our strategy to give players the games they love and create an engaging experience with an iconic game show. In collaboration with Sony Pictures Television and IGT, we’ve created something that is unlike anything else in the online gaming sector.”

Building in the Wheel of Fortune momentum

Wheel of Fortune has succeeded in the New Jersey market since launching there just over a year ago, including a significant progressive jackpot announcement earlier this year. According to Prevost, “Wheel of Fortune slots have been top-performing games for decades and through a successful launch in New Jersey, we’ve found that the brand-led Wheel of Fortune Casino product is a winning formula that resonates with players.”

Wheel of Fortune has helped build BetMGM’s status as a top iCasino brand in the relatively small but still-blossoming American online iGaming industry. For over a year, users in New Jersey and industry insiders have lauded its brand recognition, immense catalog of games, and overall quality of the product. Check it out using our BetMGM casino bonus code.

It was time to expand its reach into another massive North American iGaming market, Ontario, and beyond. As one of our best mobile casino apps, BetMGM currently has a 22% market share in the U.S. iGaming market, and it is eyeing more.

Ontario market

The legal Ontario sports betting and iGaming markets are huge and have continued to grow since their launch on April 4, 2022. According to statistics from iGaming Ontario, Ontario providers reported nearly a doubling in total wagers from Year 1 to Year 2 of operation. $63 billion in wagers flowed into the Ontario iGaming market in 2023, a whopping 78% increase from $35.5 billion in Year 1, while $51.7 billion came from the province’s casino sector, both retail and mobile.

“With $63 billion in wagering and $2.4 billion in gaming revenue, the second year of Ontario’s iGaming market is more than 70% bigger than the first,” lauded iGaming Ontario Executive Director Martha Otton in the report.

Ontario now has 75 regulated mobile gambling sites for Ontario residents to choose from.

Gil Rotem, president of IGT PlayDigital, praised the only legal Canada online casino iGaming jurisdiction, saying of the market, "Ontario is a dynamic iGaming market that readily embraces omnichannel IGT PlayDigital games such as Wheel of Fortune slots." 

He touted the fit between the two entities and commented that “BetMGM’s brand-led Wheel of Fortune Casino packages many of IGT PlayDigital’s highest performing games in a great-looking, player-friendly manner that is unique for the Ontario iGaming market."