PlayUp offers a decent "$250 Free Bet by Depositing and Wagering $250" for new users who create an account.
Terms and conditions surrounding the promotion, which runs through Oct. 31, include that a user must deposit and collectively bet $250 or more during the promotional period and make one, or multiple, straight bets with odds of -500 or longer (example: -110)
The new user will receive a $250 free bet within three days of meeting the stipulation, win or lose, and the free bet can only be used on pre-match, in-play, and straight bets.
While this amount falls short of the industry leaders, the fact that users can make multiple bets to reach the $250 plateau, coupled with the bonus being made available whether a bettor wins or loses, is a big step up from how the competition does it.
PlayUp also offers daily specials that are typically centered around three-team parlays of varying sports.
On any one day, you can find upwards of five-six parlay specials.
These promotions are basic and not very enticing, but if odds are boosted drastically, they may be worth consideration.
The PlayUp Racebook offers a more lucrative yet intricate sign-up bonus than the sportsbook.
PlayUp offers a 50% deposit bonus for new players up to $250. For example, if your initial deposit is $500, you will earn the maximum $250 wagering bonus.
No promo code is needed to qualify, but it's important to note this deal's details.
After making the first deposit, 50% of your initial deposit amount is added to your "bonus" wallet. After every wager, PlayUp moves money from your bonus account into your real money account at a rate of 10% of each bet placed.
Here is a further detailed example provided by the PlayUp Racebook:
This is where it gets tricky. To earn the total $250 bonus, you would have to wager $2,500 collectively. For instance, if you made a $100 "Win" wager as your first bet after it became official, you would see your bonus account drop to $240, and the $10 would be instantly in your account to use for wagering.
It is important to note that there is no time limit on the playthrough, which is good for players who don't bet as frequently.
PlayUp has grandiose plans for its expansion across the United States – but is the quality of its sports betting product good enough to turn heads in the early going?
The Australian-based iGaming, race, and sportsbook, which began operating in the United States in 2021, has landed in Colorado and New Jersey – and the early returns are mostly good, with users applauding their competitive odds and transparency over betting limits. But a lack of captivating bonuses and promos and a limited list of available sports might turn newer players toward a different sportsbook.
Here's a deeper look at PlayUp Sportsbook, and whether customers should give it a look once it reaches their state.
|🇺🇸 # of States||Two (CO, NJ)|
|🎰 Casino||❌ No|
|₿ Cryptocurrency||❌ No|
|📱 Mobile Apps||✅ Yes (iOS, Android)|
The PlayUp sports betting menu is relatively limited.
Apart from the standard offerings for the NFL, MLB, NBA, and NHL, you can find wagering on tennis, rugby, F1, and upwards of twenty soccer leagues like the Premier League, Bundesliga, LaLiga, Serie A, and Ligue 1.
Here's a look at how PlayUp covers the sports that matter most to U.S. sports bettors:
PlayUp offers NFL wagering on standard moneylines, spreads, totals, and props each Sunday during the season. PlayUp rolls with the usual 20-cent vig on the majority of its ATS and O/U markets, but its 28 cents of juice on most two-way player props compares favorably with most industry leaders, including BetMGM (30-35 cents) and Caesars (34 cents on average).
I've outlined how PlayUp keeps pace with the top U.S. sports betting sites when it comes to standard odds – but what about futures? A quick glance at the NBA betting picture in this regard reveals that PlayUp's futures odds are considerably less charitable, especially when it comes to the top tier of teams. If you're looking for futures value, you should look elsewhere.
PlayUp is an okay destination for NCAA football bettors, though they might struggle to find many compelling markets beyond the basic moneyline, ATS and O/U offerings. I found little in the way of in-game markets – mostly a lot of empty sub-menus, in fact – and while I'm a fan of how quickly PlayUp adjusts its live odds, I was expecting more betting opportunities here.
Users who can't get enough of NCAA basketball betting will find the same flaws here as they do with PlayUp's NCAA football product. It's great that PlayUp fills the odds board with Division I games throughout the regular season and tournament time, but there just isn't much to bet on here once the games start. This feels like a miss.
PlayUp operates in a pair of states with NHL franchises, so you know there are bettors clamoring for the best hockey wagering experience possible. What they get from PlayUp is a good-but-not-great offering highlighted by strong futures offerings that include Stanley Cup winner, division and conference champions and individual player awards like the Hart Trophy.
With MLB betting the biggest thing going for sportsbook customers during those hot summer months, PlayUp gives itself an edge by offering that same 28-cent juice on most two-way MLB props. That's the most notable thing about PlayUp's baseball approach, which includes basic 20-cent lines on totals and a decent but not industry-leading selection of in-game markets.
As mentioned earlier, you aren't going to find much else here. PlayUp offers markets for soccer, tennis, golf, NASCAR and rugby, along with a "Specials" section where you'll find the occasional odds boost. If you like to bet on a wide variety of sports, you had better look elsewhere.
PlayUp offers a mobile betting app for iOS and Android and a website version accessible on laptops and desktop computers. And while those with sensitive eyes might need to adjust their screen brightness – or avoid this product altogether – PlayUp's functional design is a winner.
How you feel about PlayUp's website will ultimately come down to how your eyes adjust to that rather interesting color pallette you see above.
The use of neon green won't be a winner with everyone – and combined with bright green and red arrows to indicate odds shifts, this site might prove challenging to people with sensitivity issues in this regard.
Aesthetics aside, if you enjoy a simplistic layout that isn't challenging to navigate, then you're probably going to enjoy this site.
When you initially enter the website, the homepage displays a banner enticing you to follow PlayUp's social channels. You can scroll through the banner to find a promoted odds boost and details surrounding their monthly sign-up bonus.
On the left-hand side of the screen is a "Favorites" grid, typically displaying the most popular events of the day or week, making it easy for users to find what they're looking for any day of the week. Below this, you can find an "All Sports" tab that allows you to explore any sports available to bet on (though you might be better off simply using the ribbon menu at the top of the screen, which allows for easier access to your sport of choice.)
Users can find the Betslip and Cashout feature on the right-hand side of the screen. The Betslip also has tabs to display open bets or recently closed ones. It's a very organized function that makes it easier for users to track their bets.
One other nice feature: when placing a bet, PlayUp offers a "Max Bet" function that displays the maximum stake limit the traders determined for that particular market.
Again, if you can get past the color combo, the app is relatively intuitive and easy to navigate - like the website.
Much of the app mirrors the desktop version, but one area we found challenging is locating the BetSlip. When entering a bet, it seems that nothing happens; this is when you'll have to look to the upper right-hand corner of the screen for a white icon and a green number, signifying your bet and how many are in the Betslip.
This can be confusing, but it will become second nature after a few trips to the app.
Apart from these concerns, placing a bet and finding your way around is easy.
Upon entering the website and app, the live betting odds are immediately displayed for games in progress. There is also an "In-Game" icon on the website and one for "In-Play" on the app that will bring you to all live betting options.
Most of PlayUp's live odds offerings are equal to or better than competitors like FanDuel and DraftKings, staying consistent with all pre-match offerings. And that makes it even more of a disappointment that this sportsbook doesn't offer nearly as many live markets.
PlayUp offers an ancillary racebook app, which is available on iOS, Android and desktop.
The PlayUp Racebook app has a solid 4.8-star rating on the Apple App store. Much of the app's good feedback relates to the intuitive user interface and strong rewards program; many users have stated they prefer it over racebook giant TVG.
The app, which is currently available in 26 states, also allows users to watch all races via their live streaming function. Horse bettors can watch races at popular tracks such as Del Mar, Gulfstream Park, Santa Anita, Keeneland, Pimlico, Monmouth Park, and Laurel Park.
PlayUp also has iGaming agreements with Caesars Entertainment in Indiana, Iowa, New Jersey, and Pennsylvania. PlayUp is awaiting in-state regulatory approvals before legally launching its iGaming endeavor.
PlayUp is an Australian-owned sportsbook headquartered in Sydney.
The company first began offering mobile phone-based games in 2007 and created DraftStars, an Australia-based daily fantasy sports game. After acquiring ClassicBet, Madbookie, and Topbetta in 2018, the company penetrated the sportsbook industry by launching the PlayUp sportsbook in 2019.
PlayUp entered the United States sports betting market in 2021 by launching in Colorado and New Jersey.
Upon launching domestically, PlayUp secured a lucrative partnership as the official betting partner of the NHL's New Jersey Devils. In May 2022, PlayUp expanded its gaming footprint further, releasing its racebook app to rave reviews.
While the PlayUp racebook has been the proverbial "Apple" of App Store users' eye, the sports betting product hasn't seen a similar groundswell of support.
Playup owns a 3.0 rating out of five on the App Store through nearly 50 total reviews, with users expressing their frustrations with banking issues, the sportsbook's sign-up bonus and even the layout (don't say we didn't warn you about that one.)
Things are much rosier on Google Play, where the app owns a 4.2 rating on 20 reviews; the main complaints there centered around payout times, which PlayUp addresses in its on-site FAQ.
Customer service is a focal point for PlayUp – and it shows. This is one of the best customer service departments I've dealt with, hands down.
For starters, PlayUp is among the fastest sportsbooks to reply by email; I received an answer within 20 minutes of reaching out about an issue.
While there isn't yet a live chat option (PlayUp says it's coming soon), you can reach out by phone, where you will also find helpful representatives. The person I spoke to was professional, quickly providing me with the information I was seeking.
Twitter is also a viable option if you prefer to reach out via social channels.
The legal age for sports betting in most states is 21+. This is subject to regional regulation. Please play responsibly. PlayUp complies with the rules laid down by the Colorado Division of Gaming and the New Jersey Division of Gaming Enforcement.
Here are a few resources to help ensure you are gambling responsibly.
PlayUp is an evolving sportsbook – and if you can look past the obvious growing pains, you'll find yourself supporting a sports betting site that has plenty going for it.
For whatever faults you might have with the use of bright green, the platform itself is intuitive, which is what really matters. So, too, does the fact that PlayUp is on par with, and in some cases ahead of, some of the best sportsbooks in the U.S. when it comes to odds offerings.
That said, there's work to do here. the sports betting menu is limited, the dearth of live betting markets is a concern, and the sign-up bonus is subpar compared to industry competitors.
But a company that puts so much stock in providing a strong customer service experience clearly cares about its clientele – and if that attitude eventually shifts to improving the product in these areas, PlayUp might just become an industry-shifting sports betting product.
PlayUp offers more deposit options than withdrawals (shocking) which we will list below. It is a standard offering of deposit platforms, but we hope they will begin to offer more options in the future.
Deposit Options Include:
Note: VIP Preferred is a preferred "e-check" provider in the casino and gaming industry.
PlayUp offers a minimum portfolio of withdrawal options, but they are transparent with withdrawal times, which is a primary concern for most users.
After speaking with customer service, it's worth noting that they anticipate offering further withdrawal options as the brand grows.
Withdrawal Options Include: