NJ Sports Betting Hits $372 Million In March With Record $31.7 Million In RevenueNow that the 2019 NCAA Tournament has come to a close, it’s time to look at the bigger NJ sports betting picture.
By Bill GelmanUpdated on April 12, 2019
New Jersey got its first taste of the excitement that comes with March Madness betting last month. And based on the numbers released today by the New Jersey Division of Gaming Enforcement (DGE), it will go down as a month to remember.
March revenue results are in, and it shows an overall handle of $372,451,342.
The monthly take includes March Madness wagers. Keep in mind these numbers do not include the Final Four or National Championship games.
It marks a significant increase from February which had a handle of $320,368,087. That month included Super Bowl betting and Oscars betting, also firsts for NJ sportsbooks.
But the other big number included in the report is the $31.7 million in combined revenue from the 10 retail sportsbooks and 13 online sports betting platforms in NJ. That equals an 8.5% hold for the books.
The number marks a significant increase from the $12,732,740 earned in February.
The impact of March Madness betting drew standing-room-only crowds to retail sportsbooks around the Garden State.
But mobile sports betting enjoyed another strong month, accounting for $298,282,154 of the overall handle. Call it a win-win.
But it was FanDuel Sportsbook and The Meadowlands that came out on top, posting more than $17 million in total revenue in March.
Here is a revenue breakdown of the 10 retail sportsbooks and their online partners:
Property (Online) Online Revenue Retail Revenue March Total Bally's (Caesars, 888) $336,866 $233,991 $570,857 Borgata (playMGM) $100,886 $752,407 $853,293 Golden Nugget(BetAmerica, GN Online) $98,120 $93,755 $191,875 Hard Rock (Hard Rock online) $16,954 $65,300 $82,254 Harrah's -- $127,644 $127,644 Meadowlands (FanDuel, PointsBet) $13,322,133 $4,271,840 $17,593,973 Monmouth (William Hill, SugarHouse) $1,669,750 $986,251 $2,656,001 Ocean Resort(William Hill) $1,416,004 $541,776 $1,957,780 Resorts (DraftKings, BetStars, Resorts Online) $7,278,126 $85,105 $7,363,321 Tropicana (William Hill) $21,310 $251,169 $272,479 TOTAL $24,260,149 $7,409,238 $31,669,387