South Carolina-Iowa NCAA Women's Final Sets New TV Ratings Record (hollywoodreporter.com)
Sunday’s broadcast on ABC and ESPN is the third record-setter for women’s basketball in the past week: The Elite Eight matchup between Iowa and LSU (a rematch of last year’s final) drew 12.3 million viewers on April 1, and the Hawkeyes’ Final Four win over Connecticut Friday surpassed that with 14.2 million people watching.
Sunday’s broadcast on ABC and ESPN is the third record-setter for women’s basketball in the past week: The Elite Eight matchup between Iowa and LSU (a rematch of last year’s final) drew 12.3 million viewers on April 1, and the Hawkeyes’ Final Four win over Connecticut Friday surpassed that with 14.2 million people watching.