UFC is DYING BELLATOR is the future
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ibetkellybroSBR Sharp
- 12-30-13
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ibetkellybroSBR Sharp
- 12-30-13
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#2Matthew 5:11
“Blessed are you when they revile and persecute you, and say all kinds of evil against you falsely for My sake.Comment -
ibetkellybroSBR Sharp
- 12-30-13
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#3Comment -
mmaedSBR MVP
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#4Bs. Ufc is growing. The whole ufc is on the decline thing is bogus.Comment -
THE_LOCKSMITHSBR Hall of Famer
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#5really, Loader back to the quality threadsComment -
Ron_Paul_2012SBR MVP
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marzwoodySBR MVP
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#7..........Comment -
ibetkellybroSBR Sharp
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#8lol some real good reasons you guys said the ufc is not declining
Rovell calls out White on UFC numbers
May 1, 2013
ESPN Business Reporter and UFC head Dana White went back and forth on twitter on the state of UFC business. The UFC drew the scrutiny of ESPN business reporter Darren Rovell. If you didn’t know, Rovell covers the business of sports and is as active on twitter as Dana White. Rovell sent a tweet out the following tweet after UFC 159.UFC is starting to lose a little bit of its edge. Might need to have fewer events. Know guy who paid $50 for a $553 face seat tonight.This drew the ire of UFC fans, media and eventually got back to Dana White. And in usual form, he escalates the criticism to make it personal.
— darren rovell (@darrenrovell) April 28, 2013
@darrenrovell never used to talk out of his ass till he started working for ESPN. Do ur homework before u tweet stupid shit my friend. — Dana White (@danawhite) April 28, 2013
@danawhite appreciate the response as always. Would love hardcore numbers to prove sport is growing as much as it was 2 years ago — darren rovell (@darrenrovell) April 28, 2013Rovell didn’t seem pleased about the “ESPN” remark and defended his reason for inquiry.
@phila20fan always about ESPN right. Not about the fact that I’ve been watching this for 13 years. Was at 1st Dana white press conference — darren rovell (@darrenrovell) April 28, 2013After a query to substantiate the numbers that the UFC was still on the rise, White indicated to Rovell that he’d get him those numbersOn Wednesday, three days after the initial back and forth, Rovell received his request. It appears to either be a cut and paste of a Fuel TV press release, a hastily put together word document and/or both. You can click on the pic to see it close up. As you can read, White tells Rovell that Zuffa is a private company.
@darrenrovell We r a private comp but heres ur answer 2 ur RIDICULOUS tweet on Sat A guy like u should do ur homewrk twitter.com/danawhite/stat… — Dana White (@danawhite) May 1, 2013
@danawhite I said UFC was slowing down. Do you have data to show me that the 2012 NET PROFITS grew at a faster rate than any year before? — darren rovell (@darrenrovell) May 1, 2013The following tweet is a lesson in making sure you read what you tweet. White’s response to Rovell.
@darrenrovell exactly, we are private and don’t give numbers. U shouldn’t tweet shit that is FAR from the truth when I don’t have facts. — Dana White (@danawhite) May 1, 2013
@danawhite if u don’t want me to ask for #’s then don’t give #’s that I can’t verify. Did net profits had their best YOY increase in ‘12? — darren rovell (@darrenrovell) May 1, 2013Rovell did concede that the UFC had some strong indicators of improvement.
@davemeltzerwon 2013 has been strong indeed. There have been some struggles though. — darren rovell (@darrenrovell) May 1, 2013Rovell then addressed the data White provided to a follower that believed White had shown the reporter up.
@vikespessimist I was defeated because Dana whipped up an unverifiable word document? — darren rovell (@darrenrovell) May 1, 2013Rovell did make a back-handed complement about the back and forth with White.
I’ve been going back and forth w/UFC’s @danawhite. If there’s 1 thing I can’t bash it’s that he’s the most accessible head of a sports org. — darren rovell (@darrenrovell) May 1, 2013He then makes the most sense in the following tweets in requesting information that most would ask about a company’s financials.
@danawhite As a reporter, I’d like you to allow me to delve into your financials instead of accept a two paragraph memo. You game? — darren rovell (@darrenrovell) May 1, 2013
@danawhite You guys have had a great run and you know I respect the hell out of you. I’m just asking for what the bankers would ask for. — darren rovell (@darrenrovell) May 1, 2013
@danawhite Because you are a private company and always profess everything is great, it’s hard to take anything at face value anymore. — darren rovell (@darrenrovell) May 1, 2013Prior to receiving the data from White, Rovell ran a poll for his twitter followers. Its something he does periodically to create engagement. The poll asks whether UFC has mainstream potential. As you can read, a little over half don’t think so.
POLL: Do you believe the UFC has mainstream potential among sports fans? #YES #NO
— darren rovell (@darrenrovell) April 29, 2013
POLL RESULTS: 55% of respondents say they don’t think the UFC has the potential to go mainstream sprts.bz/17rLdRlYou can also head over to Storify to see the original version of this.
— darren rovell (@darrenrovell) April 29, 2013
Payout Perspective:
Its an interesting back and forth between a mainstream business reporter and White. Certainly, there are errors on both sides of the conversation. Rovell frames the questions differently. He first states that the UFC has lost its “edge” based on the anecdotal evidence that a friend bought a ticket for substantially less than face value. He then asks about the UFC slowing down financially and would like to see its net profits. White responds over the top. Rovell baits him to provide him data that the UFC is doing better and then White gives him something that can’t be substantiated. Being a reporter, Rovell is upset and White relies on the “private company” safe harbor to protect the UFC from having to release its numbers.
At times, Rovell uses financial information to dampen the mood for fans. For example, when a player drops in the NFL Draft, he’s the first to tweet how much money that player is losing. Still, Rovell is being a journalist here and it would have looked better if White could have just said granted him an interview to talk about it or provided him information that did not look like it was a press release.
Last edited by ibetkellybro; 01-13-14, 12:00 AM.Comment -
ibetkellybroSBR Sharp
- 12-30-13
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ibetkellybroSBR Sharp
- 12-30-13
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#10Zuffa (UFC) enters the year 525 million in debt - report
by Kinosis on Fri Jun 22, 2012 7:16 pm
Standard and Poor’s February report states that it has maintained Zuffa’s credit rating at “BB” following a $50 million add-on proposed to it’s senior secured term loan, which now has a sum of $525 million.
The issue-level rating on the term loan in ‘BB’, which is the same as the corporate credit rating, with a ’4′ recovery rating (in case of a payment default). The $50M add-on brings the total size of the senior secured credit facility, which includes a $50M revolving credit facility, to $525M. The intent of the additional debt is for Zuffa to use the proceeds in order to repay the outstanding balance on its revolving credit facility.
As always, the ‘BB’ credit rating from Standard & Poor’s reflects the assessment of Zuffa’s business risk profile (‘fair’) and the company’s financial risk profile (“aggressive”).
The following S&P concerns kept Zuffa’s credit rating from being upgraded:
Risk of revenue and EBITDA volatility given the company’s primarily event-driven business model
Vulnerability to changing consumer preferences and susceptibility to variability in discretionary spending
Management’s aggressive financial policy (high level of distributions in recent years & high debt leverage)
Although the UFC has a strong fan-base, in order to maintain their advantage, they need to continue to develop fighters that appeal to the 18-34 demographic.
Preserve current regulatory acceptance of the sport. Fatal injury or change to the rules and regulations governing the sport and legal status could have meaningful impact to the company’s business model and long-term viability.
The concerns stated above are mostly offset by S&P’s belief that Zuffa’s strong EBITDA margin and healthy cash flow conversion rate are sustainable over the near to intermediate term.
notice Im not using shill reporters like Ariel. Who get paid directly from FoxComment -
ibetkellybroSBR Sharp
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#11Zuffa lowers ticket prices for UFC 170: Rousey vs. McMann
By Tim Burke @TB_Money on Jan 7 2014, 2:01p 183
Jayne Kamin-Oncea-USA TODAY Spor
It appears that the UFC has dropped ticket prices for their first PPV in Las Vegas in 2014.
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UFC 170 will be the first pay-per-view of the year in the UFC's hometown of Las Vegas, and it appears that they are changing things up a bit for this event. The card, which will be headlined by a women's bantamweight title fight between Ronda Rousey and Sara McMann, is being run in a smaller arena than most recent PPV's in the city and ticket prices are lower than usual as well.
The last three major PPV's in Vegas were all in the MGM Grand Garden Arena, a usual haunt for big shows. Both UFC 167 and UFC 168 were there, with ticket prices ranging from 100 to 1000 dollars for UFC 168. But this event is being run in the Mandalay Bay Events Center, an arena that holds a smaller crowd and has been recently used for much smaller events like the TUF 18 Finale and for the weigh-ins of big events. The last time it was used for a PPV was way back in November 2012 for UFC 156.
Tickets for UFC 170 start at $50, which is very reasonable for a pay-per-view. They go all the way up to $450 for a cageside seat, which is less than half of the price for the same seat at UFC 167 and UFC 168. It's actually even cheaper than it was for UFC 156 as well - that event had cageside seats for $750, and the cheapest seat in the house was $75.
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ibetkellybroSBR Sharp
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#12The Ultimate Fighter 18 TV Ratings Hit New Series Low with Episode 3
Posted on September 19, 2013 by MMAWeekly.com Staff
The third episode of the latest season of The Ultimate Fighter saw the TV ratings drop off following a week two upswing.
The Ultimate Fighter: Team Rousey vs. Team Tate opened to the lowest viewership of any season of the venerable reality series, but Wednesday night’s Episode 3 notched a new low point for the series at 639,000 viewers, according to the Nielsen TV ratings.
TUF 18 opened to 762,000 viewers and then jumped up to 870,000 in its second week, which is slightly out of the norm. Most recent seasons have seen a drop from the premier to the second episode, but this season bucked that trend.
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- TUF 16 Episode 3 Hits Series Low in TV Ratings, but Still Doing Well in Key Demographic
- TUF 16 Debuts to Lowest TV Ratings for an Ultimate Fighter Premier Episode
Team Rousey vs. Team Tate marks the second shift move to a new network in the past two years for the reality series. After several years on Spike TV, TUF moved to FX when the UFC signed a broadcasting partnership with the FOX family of networks. This season, the show is on the new FOX Sports 1 (FS1) network.
FS1 took over the slot for FOX’s Speed Channel, rebranding to a 24/7 sports outlet akin to ESPN.
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ibetkellybroSBR Sharp
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#13UFC on Fox 9 'Johnson vs. Benavidez 2' overnight ratings are in and they aren't great
By Matthew Roth @MattRoth512 on Dec 15 2013, 6:00p 3
Kyle Terada-USA TODAY Sports
It's not great...
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Overnight ratings are in for UFC on Fox 9: "Johnson vs. Benavidez 2" and they show a slight improvement from UFC on Fox 8. That's the positive spin. According to TV by the Numbers, the event which featured a rematch for the Ultimate Fighting Championship (UFC) Flyweight title pulled a 1.0 overnight rating.
While the upward movement means that the promotion reached a lot of potential fans, it also needs to be said that this event marks the lowest ratings for a UFC event that had Fox's NFL promotional machine working overtime.
MMA Fighting's Luke Thomas provided some insight on Twitter.Overnight (read: not final) ratings for UFC on FOX 9 are in: 1.0 rating, 3 share and 2.41 million average viewership.
— Luke Thomas (@SBNLukeThomas) December 15, 2013That's up 11% from last UFC on FOX, which was the record low. But for shows during football season, that's not a great overnight pull.
— Luke Thomas (@SBNLukeThomas) December 15, 2013W/ that overnight #, UFC on FOX 9 will beat UFC on FOX 3, 4 & 8, the 3 lowest rated events to so far. 9th event to be middle of the pack.It should be noted that overnight ratings tend to skew heavily towards the East coast and aren't finalized until Nielsen is able to tabulate the West coast. With popular California-based fighters from Team Alpha Male fighting on the main card, there should be improvement once final numbers come in.
— Luke Thomas (@SBNLukeThomas) December 15, 2013
The biggest negative is that the UFC tends to dominate with the 18-49 demographic but last night lost out to kid-friendly Christmas Specials that aired on CBS such as Rudolph the Red Nosed Reindeer and Frosty the Snowman. They did beat out the other networks in the prized demo, but were the only ones with first-run programming.
Below are the overnight ratings for the first eight UFC on Fox events just for comparison.
- UFC on FOX 1: 5.7 million average viewership, 3.1 rating in adults 18-49.
Date: November 12, 2011, headlined by Cain Velasquez vs. Junior dos Santos
- UFC on FOX 2: 4.57 million average viewership, 2.2 rating in adults 18-49.
Date: January 28, 2012, headlined by Rashad Evans vs. Phil Davis
- UFC on FOX 3: 2.25 million average viewership, 1.0 rating in adults 18-49
Date: May 5, 2012, headlined by Nate Diaz vs. Jim Miller
- UFC on FOX 4: 2.36 million average viewership, 0.9 rating in adults 18-49
Date: August 4, 2012, headlined by Mauricio 'Shogun' Rua vs. Brandon Vera
- UFC on FOX 5: 3.41 million average viewership, 1.6 rating in adults 18-49
Date: December 8, 2012, headlined by Benson Henderson vs. Nate Diaz
- UFC on FOX 6: 3.77 million average viewership, 1.7 rating in adults 18-49
Date: January 26, 2013, headlined by Demetrious Johnson vs. John Dodson
- UFC on FOX 7: 3.3 million average viewership, 1.6 rating in adults 18-49
Date: April 20, 2013, headlined by Benson Henderson vs. Gilbert Melendez
- UFC on Fox 8: 2.08 million average viewership, .9 rating in adults 18-49
Date: July 27th, headlined by Demetrious Johnson vs. John Moraga
Numbers provided by MMAFighting.com.
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Ron_Paul_2012SBR MVP
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#14Comment -
THE_LOCKSMITHSBR Hall of Famer
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#15for someone who is boycotting the UFC you sure pay close attention to it
Until jon fitch is re signed. I can no longer support this "organization" more like crime syndicate.
Jon Fitch is a top 5 welterweight no one can argue that. Ask yourself if this is still a sport when a top five contender can't even fight in the biggest league.
Would the nfl drop a top 5 franchise after a few losing years?
WWE has more credibility. WWE admits to fixing matchups and choosing who is the best and who sucks. Since they do this they spare the guys the torture of actually fighting and let them "work" matches.
UFC expects guys to lay their lives on the line in a sporting event. Then turn around and fix belts and decide who is good compitetion and who isn't based on personal grudges.
F_CK UFC.Comment -
mmaedSBR MVP
- 11-25-11
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#16You leave out the fact that they have a 100 million dollar a year deal from fox. That can certainly supplement the money they might be missing from ticket sales and ppv revenue. Add in the fact that they are expanding all around the world. I thinknyour fixating on issues that arent as important like total revenue or how mcuh certain tickets cost. The sport is growing, more fighters on contract than ever. Why the hell would a company like bellator that cant even hold a ppv ever surpass them? Crazy.Comment -
bigronbigron84Restricted User
- 01-13-14
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#17Three ways you can tell it's Sider....
1. He hates the UFC/Dana
2. He overrates Sara McMann
3. He's angry and delusional...Comment -
BeelzebubzySBR Hall of Famer
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#18Hendricks lawler cage side is only 350Comment -
Thor4140SBR Posting Legend
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CodeviperSBR Rookie
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#20What a load of BS. The UFC is only growing bigger and stronger. Not that I would mind seeing bellator growing bigger too, but Dana is making sure that no one can compete with the UFC.Comment -
marzwoodySBR MVP
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#21Just stop posting on this forum forever.Comment
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