Mattress Mack bet 1.5 million on epicenter, got 2nd

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  • ThaWoj
    SBR Hall of Famer
    • 03-09-10
    • 6747

    #1
    Mattress Mack bet 1.5 million on epicenter, got 2nd
    This guy loves blowing money more than I do. Pretty sick to lose to one of the biggest long shots ever right at the shadow of the wire.

    Dumbest ish ever to bet 1.5 mil on a horse in a 20 horse field and this was about the only time because of pool size that he wouldn't completely destroy his own mutual doing so
  • Chi_archie
    SBR Aristocracy
    • 07-22-08
    • 63165

    #2
    so now he doesn't have to give away free furniture

    people will never get the hedging/marketing side of Mack apparently
    Comment
    • ttwarrior1
      BARRELED IN @ SBR!
      • 06-23-09
      • 28442

      #3
      who cares what rich people bet, still rich with a win or loss
      Comment
      • johnnyvegas13
        BARRELED IN @ SBR!
        • 05-21-15
        • 27819

        #4
        What was the long shot every e real in hg about???
        Comment
        • jjgold
          SBR Aristocracy
          • 07-20-05
          • 388189

          #5
          Exactly


          Originally posted by Chi_archie
          so now he doesn't have to give away free furniture

          people will never get the hedging/marketing side of Mack apparently
          Comment
          • goduke
            SBR Posting Legend
            • 02-17-10
            • 11580

            #6
            I'm more surprised that he sells that much furniture. I know these promotions are hedges but he must be crushing sales
            Comment
            • d2bets
              BARRELED IN @ SBR!
              • 08-10-05
              • 39990

              #7
              Does he have his business place the wager? Is that a business transaction?

              Otherwise, he can't deduct the losses against his profit.

              Would that be allowed because it's a hedge against his promotion? He must keep his accountants busy.
              Comment
              • SamsNCharge99
                SBR Aristocracy
                • 10-22-08
                • 41242

                #8
                Tough loss
                Comment
                • Otters27
                  BARRELED IN @ SBR!
                  • 07-14-07
                  • 30749

                  #9
                  Might here about this guy going broke one day.

                  God showed him who's boss today
                  Comment
                  • Chi_archie
                    SBR Aristocracy
                    • 07-22-08
                    • 63165

                    #10
                    Originally posted by goduke
                    I'm more surprised that he sells that much furniture. I know these promotions are hedges but he must be crushing sales
                    prettty good look at it

                    The Texas furniture entrepreneur just won a $5.5 million bet on March Madness. Here’s why his outrageous wagers are a slam dunk for his business—whether he wins or loses.


                    the March Madness Promotion he sold about 12.9 million worth of furniture

                    yearly he did 240 million total in 2021


                    but the biggest win might be all the free publicity
                    Comment
                    • Chi_archie
                      SBR Aristocracy
                      • 07-22-08
                      • 63165

                      #11
                      The economics of McIngvale’s strategy has mostly paid off. During his March Madness promotion he bet a total of $9.86 million across four bets and won $13.5 million. (Mack’s bets were a $1 million futures bet on the East bracket to win $1.7 million, the only bet he lost, then $2.25 million on Kansas at +190 to win $6.5 million; $3.31 million on Kansas at +190 to win $6.3 million; and $3.3 million on Kansas at –200 to win $1.7 million.) Gallery sold a total of $12.9 million worth of furniture during the promotion, so once he refunds all of his customers, which he will do on April 24 during a big party in his store, he’ll have more than a $500,000 profit.
                      Comment
                      • d2bets
                        BARRELED IN @ SBR!
                        • 08-10-05
                        • 39990

                        #12
                        Originally posted by Chi_archie
                        The economics of McIngvale’s strategy has mostly paid off. During his March Madness promotion he bet a total of $9.86 million across four bets and won $13.5 million. (Mack’s bets were a $1 million futures bet on the East bracket to win $1.7 million, the only bet he lost, then $2.25 million on Kansas at +190 to win $6.5 million; $3.31 million on Kansas at +190 to win $6.3 million; and $3.3 million on Kansas at –200 to win $1.7 million.) Gallery sold a total of $12.9 million worth of furniture during the promotion, so once he refunds all of his customers, which he will do on April 24 during a big party in his store, he’ll have more than a $500,000 profit.
                        He sold $12.9 million of furniture, but is that gross revenue or profit? Probably gross sales. Big effin diffefence.

                        Would he have profited had the wagers lost?
                        Comment
                        • clockwise1965
                          SBR Hall of Famer
                          • 10-01-13
                          • 6753

                          #13
                          Chump change for the guy.
                          Comment
                          • newton0038
                            SBR MVP
                            • 03-07-07
                            • 2379

                            #14
                            The rich borrow against their share holdings. Paper for paper
                            Comment
                            • stake1
                              SBR Posting Legend
                              • 12-19-18
                              • 18116

                              #15
                              Guy just keeps firing. High roller for the big events
                              Comment
                              • ThaWoj
                                SBR Hall of Famer
                                • 03-09-10
                                • 6747

                                #16
                                Im not saying he didnt but there was no mention of this being a furniture give away promotion maybe I missed it
                                Comment
                                • clockwise1965
                                  SBR Hall of Famer
                                  • 10-01-13
                                  • 6753

                                  #17
                                  Action junkie...
                                  Comment
                                  • pavyracer
                                    SBR Aristocracy
                                    • 04-12-07
                                    • 82496

                                    #18
                                    How do you hedge a horse race where 20 horses can win?
                                    Comment
                                    • Chi_archie
                                      SBR Aristocracy
                                      • 07-22-08
                                      • 63165

                                      #19
                                      Originally posted by pavyracer
                                      How do you hedge a horse race where 20 horses can win?
                                      you tell your customers they get free furniture if race time fave wins....

                                      you then bet the fave to win
                                      Comment
                                      • pavyracer
                                        SBR Aristocracy
                                        • 04-12-07
                                        • 82496

                                        #20
                                        Originally posted by Chi_archie
                                        you tell your customers they get free furniture if race time fave wins....

                                        you then bet the fave to win
                                        But that means he has to bet the 1.5 million 1 min before the race starts as the favorite is determined by the amount of total money wagered. Right?
                                        Comment
                                        • pilebuck13
                                          SBR Posting Legend
                                          • 05-15-15
                                          • 17916

                                          #21
                                          This guy has lost the value of money he has so much he does not care.
                                          Comment
                                          • pilebuck13
                                            SBR Posting Legend
                                            • 05-15-15
                                            • 17916

                                            #22
                                            Originally posted by Chi_archie
                                            you tell your customers they get free furniture if race time fave wins....

                                            you then bet the fave to win
                                            He don’t run promotions and hedge everything
                                            Comment
                                            • Chi_archie
                                              SBR Aristocracy
                                              • 07-22-08
                                              • 63165

                                              #23
                                              Originally posted by pavyracer
                                              But that means he has to bet the 1.5 million 1 min before the race starts as the favorite is determined by the amount of total money wagered. Right?
                                              yeah that was the plan
                                              Comment
                                              • Chi_archie
                                                SBR Aristocracy
                                                • 07-22-08
                                                • 63165

                                                #24
                                                Originally posted by pilebuck13
                                                He don’t run promotions and hedge everything

                                                I'm not quite sure what you mean.

                                                but he definitely had a promotion around this derby and mattresses. he talked about it a lot
                                                Comment
                                                • Fishhead
                                                  SBR Aristocracy
                                                  • 08-11-05
                                                  • 40179

                                                  #25
                                                  Originally posted by pavyracer
                                                  But that means he has to bet the 1.5 million 1 min before the race starts as the favorite is determined by the amount of total money wagered. Right?
                                                  A few SBR posters here place his bets at various venues
                                                  Comment
                                                  • DrunkHorseplayer
                                                    SBR Hall of Famer
                                                    • 05-15-10
                                                    • 7719

                                                    #26
                                                    When you take into account the free publicity and extra sales that come with these huge bets, he's probably winning big.
                                                    Comment
                                                    • Fishhead
                                                      SBR Aristocracy
                                                      • 08-11-05
                                                      • 40179

                                                      #27
                                                      Originally posted by DrunkHorseplayer
                                                      When you take into account the free publicity and extra sales that come with these huge bets, he's probably winning big.
                                                      Breakeven at worst.

                                                      .............not counting the comps generated.

                                                      SULUD !!!
                                                      Comment
                                                      • jjgold
                                                        SBR Aristocracy
                                                        • 07-20-05
                                                        • 388189

                                                        #28
                                                        The guy is not even a gambler

                                                        The idiots think he is a whale gambler
                                                        Comment
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