The week after Super Bowl

[Max Levine]

Does SBR analyze sportsbooks situation after the Super Bowl? Do books change their terms, promos, marketing consequently? Wondering if, in past years, there has been a lot of grading movement during that period.

What do major books do? Do they emphasize on marketing or do they consider it the slow period?

Max

[jay88]

Marketing high season starts. To be ready for next football season.

[Max Levine]

So Jay, March Madness and baseball combined marketing budget is much lower than football?

[jay88]

Football is definitely the most important season for most sportsbooks.

[bigboydan]

Marketing high season starts. To be ready for next football season.

late july/early august is when they start looking for advertising reups.

football is the books money maker, it always has been and always will be.

[pags11]

yeah, football season's got to bring the most volume...