According to many rumors flying around the Pac 10, the conference is about to make a legitimate attempt to lure Utah and Colorado into the conference, making them the 4th BCS conference with 12 teams, and forcing the Big 10's hand to follow suit.
Utah has always been one of the prime targets on the Pac 10's radar. While their stadium is a bit on the smallish side, (45,000+), it is always filled, and could be expanded. BYU was the other team that the Pac 10 wanted, but BYU's refusal to budge on some issues has eliminated them from consideration. That brought Colorado into play.
Colorado has been talked about by Pac 10 officials for quite some time now. The Denver T.V. market is the 8th largest West of the Mississippi. The Pac 10's current T.V. contract expires in 2011. With eyes on the huge SEC contract, the Pac 10 needs to expand it's market to get a bigger contract. Colorado has a well known program, even though it has been down recently. Colorado has also made it known that they are not shy about a potential move to the Pac 10.
If Colorado and Utah go to the Pac 10, either BYU or TCU would fill the void in the Big 12. This would force the Big 10 to take Either Pitt or Rutgers from the Big East to expand to 12 teams. This would give the BCS 5 Super Conferences of 12 teams each. The Big East would more than likely lose it's automatic BCS Berth. The math says it all. 5 Super Conferences. 5 BCS Bowl games. That certainly makes sense financially.
Utah has always been one of the prime targets on the Pac 10's radar. While their stadium is a bit on the smallish side, (45,000+), it is always filled, and could be expanded. BYU was the other team that the Pac 10 wanted, but BYU's refusal to budge on some issues has eliminated them from consideration. That brought Colorado into play.
Colorado has been talked about by Pac 10 officials for quite some time now. The Denver T.V. market is the 8th largest West of the Mississippi. The Pac 10's current T.V. contract expires in 2011. With eyes on the huge SEC contract, the Pac 10 needs to expand it's market to get a bigger contract. Colorado has a well known program, even though it has been down recently. Colorado has also made it known that they are not shy about a potential move to the Pac 10.
If Colorado and Utah go to the Pac 10, either BYU or TCU would fill the void in the Big 12. This would force the Big 10 to take Either Pitt or Rutgers from the Big East to expand to 12 teams. This would give the BCS 5 Super Conferences of 12 teams each. The Big East would more than likely lose it's automatic BCS Berth. The math says it all. 5 Super Conferences. 5 BCS Bowl games. That certainly makes sense financially.