At 5dimes:

KU is +10000
OU is -30000

Those lines indicate the book thinks KU wins the game about 1% of the time and OU wins 99% of the time.

With those payouts, out of 100 plays of the same game, betting a dollar each:

KU wins 1/100 so 1(100) = $100
OU wins 99/100 so 99(1) = $99

So for betting 100 plays you are expected to win $1... 1/100 = .01 cents per play.

1 cent is small but its rare to find +EV using simply the books expected win%