SBG Global buys BetRoyal

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BetRoyal (SBR rating D+) purchased by SBG Global (SBR rating D-)
SBG will move BetRoyal from its Oficentro office and players to its Mercedes software platform on Monday. Royal has been lowered from C- to D+ and will remain under review. Royal Sports has improved its service in 2007 and support management, which is expected to stay with the book, has been attentive to player matters over the course of the past year. SBGglobal has been on the SBR Blacklist since 2001 with most complaints coming from big players who were cheated out of large winnings. | Royal Sports/SBG Statement

Royal Sport announces sale to SBG Euro

Royal Sports (betroyal.com) management announced the sale of the business to SBG Euro on Friday.

SAN JOSE, Costa Rica, June 29, 2007

"We are delighted to announce the sale of BetRoyal to SBG Euro," Robert Chapman, spokesperson for the, now former, Royal Sports management mentioned in a general press release on Friday. ”Royal Sports management have decided to exit the sports gaming area by selling Betroyal.com to SBG Euro in a move to increase their presence in other not gaming related business venues."

"Shareholders reviewed several proposals and overwhelmingly approved the offer brought forth by SBG Euro to purchase their entire sports betting related business," the spokesperson said. "With the completion of the sale shareholders are now able to fully focus on its’ other business ventures."

“We believe SBG represents the pinnacle of the online gaming industry in terms of longevity, experience and quality of service,” The Royal Sports spokesperson said. “New ownership has longstanding experience in the sports betting arena and has shown a strong commitment to business and will continue to cater to global online gaming community. We are confident our former customers will enjoy a similar or better level of service under the new ownership.”

BetRoyal key operations personnel will remain in place under the new ownership to ensure a seamless migration and no disruptions to the company's existing customers.

The deal is scheduled to close July 1, 2007. For more information contact Robert Chapman at bob@betroyal.com

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