Pinnacle Sports announces new ownership

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Pinnacle Sports (SBR rating A+) made official today news of their new ownership.

SBR has spoken with Pinnacle Sports managers prior to today concerning this announcement and confirmed that it is business as usual for players, however those who have been craving additional Asian and other global markets will soon see an even larger wagering cart.

Sportsbook Review host Natalie reports on the announcement:

The entire Pinnacle Sports press release is embedded below:

Pinnacle Sports announce new ownership & strategic vision (Mar 3, 2015)

Leading online bookmaker, Pinnacle Sports, unveil new owners with a strategic vision for significant global expansion backed by cutting-edge product development.

(Willemstad, Curaçao) Industry leading bookmaker, Pinnacle Sports, has confirmed a new majority ownership with an ambitious strategic vision. A deal was concluded in August last year that will see the Curaçao-based operation further capitalise on its unique bookmaking model, with a concerted drive into new global markets, backed by roll-out plans for cutting-edge new products.

The expertise and industry-specific knowledge provided by the new ownership are expected to drive expansion into regulated markets, including Asia, along with significant upscaling of IT infrastructure.

The announcement promises exciting changes for Pinnacle Sports’ large international customer base, but CEO, Paris Smith, was keen to stress that against this background of strategic change, the company is maintaining a business as usual focus - delivering the best value odds online.

“I am extremely excited about working with our new major shareholder to realise a shared vision for Pinnacle Sports, which includes significant product enhancement and expansion into regulated territories. Though this deal denotes an important change for Pinnacle Sports, our customers should rest assured that the fundamental principles that make the brand so unique will not be compromised.”

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