How to Choose the Best Sportsbook Bonus

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In such a competitive online sportsbook industry, the first thing a new betting site will do to distinguish itself from rival companies is offer a bigger signup bonus. However, bigger is not always better as many industry veterans will tell you.

There are many factors to consider when comparing bonuses. Sound like a lot of work? SBR has already done it for you.

The true bonus directory lists all signup bonuses offered by sportsbooks rated C or higher. However, SBR recommends players select an offer from a betting site B+ or above to avoid hassle or customer service issues.

The bonus list is broken down by several categories, though by default the list is ordered by the highest amount of true bonus value.

This value is determined by dividing a bonus amount by the number of times you have to wager for cash bonuses, with freeplays, the amount of the bonus is cut in half before it is divided by the rollover.

For example, a 100% cash bonus with a 5X rollover is considered to have a true bonus value of 20%. A 100% freeplay bonus with a 5X rollover has a true bonus value of 10%.

However, players who already know this math and are familiar with the concept can choose to sort by many other categories. Simply double-click the headers of each column (minus restricted) to reorder the list as desired.

Betting sites can be browsed alphabetically, by rating, sign up bonus, rollover required, true bonus, and max bonus cap.

If you're not interested in bonuses, you might want to consider if your sportsbook deals reduced juice. Some sportsbooks choose to offer different sign up options that are tailored for players who have no interest in bonuses, which is where the reduced juice (low bookmaking margins) come into play.

Whatever you choose, SBR would like your feedback. If you have a customer service complaint, feedback on the bonus directory, questions about reduced juice, or questions on anything at all, simply write in to


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