Heritage Sportsbook upgrade, enhancements in 2012

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Heritage Sportsbook (SBR rating A) has generated consistently positive player reviews since its large takeover of BetJamaica and US-based TheGreek accounts in the summer of 2011. Sportsbook Review takes a look at the enhancements Heritage Sports has made in the past year in this exclusive report.

Heritage Sports' acquisition of BetJamaica (SBR rating A+), TheGreek (SBR rating A+) US players

Many in the industry were shocked when BetJamaica officially closed, and TheGreek made the decision to no longer book US players. Thousands of customers were uncertain of what they would do next. All these players knew is that after many years with those rock-solid companies, their home would be changing. Heritage Sports was that home.

Heritage more than tripled its customer base. As a result of its growth, Heritage expanded its staff and helped stimulate the Costa Rican economy in one fell swoop. Heritage not only filled its ranks with capable customer service agents, but spent top-dollar on more high tech professionals to ensure that the player experience never dropped below what existing Heritage players have long been accustomed to.

Heritage allowed its new players to cash-out immediately in full with no hoops to jump through if they wished. No rollover was enforced. Players quickly began to realize that Heritage Sports, the long-time invite only sportsbook, was truly a sportsbook that cared about getting it right.

Heritage letter to new account-holders: "We hope the transition has gone well for you.  I know we had a hiccup or two, but if you have any issues whatsoever please contact us.  We are here to make sure you are comfortable. This was not a “slam-dunk” decision on our part.  As you know we have an existing client base that we are very protective over but The Greek was very persuasive in wanting to find a good home for you all and so we gave his companies all of our invitations this year. "

Heritage's upgrade to A-

Heritage placed third in the SBR posters poll for top sportsbooks in November of 2011. SBR noted in a report dated November 30th that Heritage handled the migration of player accounts from BetJamaica and TheGreek's US business with efficiency and without skipping a beat.

Heritage adds mobile platform

Heritage made a software release on April 10th of this year introducing a mobile betting platform. The proprietary software was built around the existing ASI backend software, and had been tested extensively for months prior to launch. Heritage offers players the ability to use a "Rate Us" feature where they are able to transmit feedback directly to software developers. Management tells SBR that many new features are in the works, allowing players to feel as if they've never left the computer screen.

Heritage added to Best Baseball Sportsbooks list

In May of 2012, Heritage was added to the best baseball betting sportsbooks list. The list features the industry's best sportsbooks in terms of baseball pricing, offering players value, features, and more. 

SBR analysts released a video review of the Heritage Sports platform. The video covers the Heritage website inside and out, showing the easy to navigate and use betting markets, cashier, and casino.


Heritage Sports adds poker room


Rounding up what had already been an incredible year, Heritage Sports announced the launch of a poker room to reward players who had long requested one. SportsbookReview posted screenshots of the Heritage poker room, which operates on the BetCRIS (SBR rating A+) poker network, as well as details on the poker interface.

Weeks before the start of the 2012-13 football slate, Heritage made revisions to its sportsbook teaser pricing, offering some of the best and most competitive odds in the industry.

Heritage Sports' upgrade to A

Heritage Sports was upgraded to the sportsbook rating of A on September 10th, 2012. Heritage is currently in the running for a top three position on the current SBR users posters poll for best sportsbook. Heritage is also featured on the SportsbookReview recommended list.

Players with Heritage feedback are asked to write to SBR. Alternatively, players may blog their feedback in the SBR Sportsbook & Industry forum.

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